Index
1 Introduction to business economics
This section provides an overview of the principles of business economics, including supply and demand, market equilibrium, and elasticity. It also covers the role of government in the economy and the concept of opportunity cost.
2 Microeconomics
This chapter focuses on microeconomic principles, including the behavior of firms and consumers, market structures, and pricing strategies. It also covers the concept of externalities and the role of government in regulating markets.
3 Macroeconomics
This section explores macroeconomic principles, including national income accounting, inflation, unemployment, and economic growth. It also covers monetary and fiscal policy and the role of international trade in the economy.
4 Managerial economics
Managerial economics applies economic principles to business decision-making. This chapter covers topics such as cost analysis, production and pricing decisions, and risk management.
5 Financial markets and institutions
This section explores the structure and function of financial markets and institutions, including banks, stock markets, and bond markets. It also covers the role of the Federal Reserve and the regulation of financial markets.
6 International economics
International economics focuses on the global economy and international trade. This chapter covers topics such as exchange rates, balance of payments, and trade policies.
7 Business cycles and economic forecasting
This section explores the business cycle and the process of economic forecasting. It covers the indicators of economic activity, such as GDP and unemployment, and the methods used to predict future economic trends.
8 Ethics and business economics
This chapter examines the ethical considerations in business economics, including corporate social responsibility, sustainability, and ethical decision-making. It also covers the role of government regulation in promoting ethical behavior in the business world.